{"id":1770,"date":"2021-08-22T16:38:46","date_gmt":"2021-08-22T16:38:46","guid":{"rendered":"https:\/\/new-blog.artlist.io\/?p=1770"},"modified":"2025-09-03T10:53:30","modified_gmt":"2025-09-03T10:53:30","slug":"youtube-shorts","status":"publish","type":"post","link":"https:\/\/new-blog.artlist.io\/blog\/youtube-shorts\/","title":{"rendered":"How to make and monetize YouTube Shorts"},"content":{"rendered":"<p>In recent years, short-form vertical video has become king. It\u2019s no surprise when you look at the worldwide pandemic that forced everyone inside and consequently meant everyone was spending a lot more time on their phones, combined with the meteoric rise and success of TikTok. Nowadays,\u00a0<a href="\&quot;https:\/\/artlist.io\/blog\/tiktok-videos\/\&quot;" target=\"_blank\" rel=\"noopener\">TikTok videos<\/a>\u00a0are everywhere &#8211; you can\u2019t escape them.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-1774 size-full\" src="\&quot;https:\/\/artlist.io\/blog\/wp-content\/uploads\/2021\/08\/de80e000131a44d130a08d64e327a30f0bb41e33.png\&quot;" alt=\"youtube shorts icon\" width=\"323\" height=\"323\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/de80e000131a44d130a08d64e327a30f0bb41e33.png 323w, https:\ \ new-blog.artlist.io\ blog\ wp-content\ uploads\ 2021\ 08\ de80e000131a44d130a08d64e327a30f0bb41e33-300x300.png 300w, https:\ \ new-blog.artlist.io\ blog\ wp-content\ uploads\ 2021\ 08\ de80e000131a44d130a08d64e327a30f0bb41e33-150x150.png 150w\" sizes=\"(max-width: 323px) 100vw, 323px\" \ /><\/p>\n<p>Naturally, other big tech companies such as Facebook and Google had to sit up and take note. So, while Facebook has launched\u00a0<a href="\&quot;https:\/\/artlist.io\/blog\/instagram-reels\/\&quot;" target=\"_blank\" rel=\"noopener\">IG Reels<\/a>\u00a0(TikTok, but on Instagram), Google has gone ahead and launched YouTube Shorts (TikTok, but on YouTube). Quite simply, TikTok was becoming too much of a YouTube competitor.<\/p>\n<p>So, is this YouTube vs. TikTok? Kind of. The whole situation is a little confusing and nobody yet knows where this all leads, but there\u2019s a lot of potential with YouTube Shorts, and we don\u2019t want you, content creators, to miss out. We\u2019re here to break down YouTube Shorts, giving you everything you need to know from what it is to how you can start creating on the platform and even monetize!<\/p>\n<h2>What is YouTube Shorts?<\/h2>\n<p>Okay, so what is YouTube Shorts exactly? The short (pun intended) answer is that it\u2019s TikTok for YouTube. It\u2019s basically the same concept of an infinitely scrolling feed of short videos that can be anywhere up to 60 seconds in length. You watch, you like, you scroll down to the next one. The same creative concepts and trends that you see on TikTok are all here.<\/p>\n<div class=\"mceNonEditable embeditem\" data-embed-url=\"https:\/\/youtu.be\/m0goOXs3Eks\" data-embed-height=\"384\" data-embed-width=\"800\" data-embed-constrain=\"true\"><iframe id=\"787513921\" src=\"https:\/\/www.youtube.com\/embed\/m0goOXs3Eks?feature=oembed&amp;enablejsapi=1&amp;origin=https%3A%2F%2Fnew-blog.artlist.io\" width=\"683\" height=\"384\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-gtm-yt-inspected-1_19=\"true\" data-gtm-yt-inspected-2140032_148=\"true\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p>In fact, given how early the platform is, you\u2019ll find plenty of TikTok videos that have simply been re-uploaded here to YouTube Shorts.<\/p>\n<h2>How do you watch YouTube Shorts?<\/h2>\n<p>So, how do you watch these YouTube short videos? Well, there isn\u2019t any sort of Youtube Shorts app that exists as a standalone product like TikTok does. Google had built the YouTube Shorts platform straight into YouTube.<\/p>\n<p>Using the mobile app, all you need to do is open it up and you\u2019ll see the button for \u201cShorts\u201d at the bottom of your screen in the menu navigation tile. It\u2019s front and center and has replaced the \u201cexplore\u201d button, telling you all you need to know about how badly they want this part of the platform to become a success. All you need to do is tap that button and boom &#8211; you\u2019re scrolling through those YouTube short videos immediately.<\/p>\n<p>You may also notice YouTube Shorts appearing elsewhere on the mobile app &#8211; sometimes on your homepage as a \u201cShorts shelf\u201d widget and perhaps even under a YouTube video you\u2019re currently watching. They are constantly experimenting with how and where to feature this new element of the platform.<\/p>\n<h2>Things to know about creating a YouTube Short video<\/h2>\n<p>There are just 2 simple things you need to know about creating a YouTube Short video. That\u2019s part of the success of TikTok, by the way. Creating something is so easy and accessible.<\/p>\n<p>With YouTube shorts, your video must be:<\/p>\n<ul>\n<li aria-level=\"1\">Shot in the vertical, mobile-first format<\/li>\n<li aria-level=\"1\">Have a runtime no longer than 60 seconds<\/li>\n<\/ul>\n<p>The rest is completely up to you. Have a scroll through the feed to see what\u2019s trending and working for others. There are a million different directions in which you could take this!<\/p>\n<h2>How to upload a YouTube Short<\/h2>\n<p>Just like the process of uploading a standard YouTube video, the process of how to upload a YouTube Short is satisfyingly easy. Anyone can do it.<\/p>\n<ul>\n<li aria-level=\"1\">On the mobile app homepage, tap the\u201d+\u201d button at the bottom of the screen<\/li>\n<li aria-level=\"1\">Select the \u201cCreate a Short\u201d option<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1775 size-full\" src=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/0f2c1f4f8a56574ece5275ee034a51cbaefea559.jpeg\" alt=\"create a youtube shorts video\" width=\"410\" height=\"437\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/0f2c1f4f8a56574ece5275ee034a51cbaefea559.jpeg 410w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/0f2c1f4f8a56574ece5275ee034a51cbaefea559-281x300.jpeg 281w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/><\/p>\n<ul>\n<li aria-level=\"1\">You\u2019ll be taken to the YouTube Shorts camera where you can record a 15-second video from scratch (with the ability to add effects and tracks just like\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/tiktok-music\/\" target=\"_blank\" rel=\"noopener\">TikTok music<\/a>). Alternatively, you can upload a video from your camera roll (which is probably the preferred option as this video can be up to 60 seconds in length).<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-1776 size-full\" src=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/40d842fbc982ef996fffbedc1e78d9866f4fb1c9.jpeg\" alt=\"231.20117187499997\" width=\"231\" height=\"500\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/40d842fbc982ef996fffbedc1e78d9866f4fb1c9.jpeg 231w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2021\/08\/40d842fbc982ef996fffbedc1e78d9866f4fb1c9-139x300.jpeg 139w\" sizes=\"(max-width: 231px) 100vw, 231px\" \/><\/p>\n<ul>\n<li aria-level=\"1\">Once you\u2019re happy and have made all the edits and adjustments you want (cycling through the \u2018next\u2019 menus), you\u2019ll arrive at the upload screen.<\/li>\n<li aria-level=\"1\">All you need to do is give a title or caption to your video and click Upload. 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5.9347 31.4789 6.05754C31.7783 6.15735 32.0547 6.30323 32.3158 6.47982C32.5154 6.61802 32.6766 6.80996 32.7918 7.03261C32.8993 7.26294 32.953 7.52399 32.9453 7.77735C32.9453 8.45299 32.692 8.99043 32.1929 9.38199C31.6708 9.78891 30.9952 9.98085 30.1276 9.98085Z\" fill=\"#FFDA2A\"><\/path><path d=\"M38.0812 9.48966C37.7971 9.6125 37.5053 9.71999 37.2059 9.80445C36.8527 9.91193 36.4919 9.96568 36.1233 9.96568C35.8853 9.96568 35.655 9.93497 35.4323 9.87354C35.225 9.8198 35.0331 9.71231 34.8642 9.57411C34.6953 9.42824 34.5647 9.25165 34.4726 9.04435C34.3651 8.79867 34.3191 8.52995 34.3267 8.26123V4.27649H33.4131V2.91754H34.3267V0.667969H36.1003V2.91754H37.5591V4.27649H36.1003V7.66236C36.1003 7.90805 36.1617 8.08464 36.2922 8.18445C36.4228 8.29194 36.5917 8.34568 36.7606 8.338C36.9448 8.338 37.1291 8.30729 37.3057 8.24587C37.4823 8.18445 37.6205 8.1307 37.728 8.08464L38.0812 9.48966Z\" fill=\"#FFDA2A\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M3.43194 1.08203H5.20549L8.62975 8.48334V9.85765C7.24776 9.91907 5.80435 9.94979 4.31487 9.94979C2.8254 9.94979 1.38199 9.91907 0 9.85765V8.48334L3.43194 1.08203ZM1.90407 8.39121C2.71023 8.41424 3.51639 8.42192 4.31487 8.42192C5.12103 8.42192 5.92719 8.40657 6.72567 8.39121L4.31487 3.18572L1.90407 8.39121Z\" fill=\"#FFDA2A\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6900934 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6900934\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c71b0ac\" data-id=\"c71b0ac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acf9ff3 elementor-widget elementor-widget-heading\" data-id=\"acf9ff3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Power your business's creativity with Artlist Business<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b22c843\" data-id=\"b22c843\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee40bf4 elementor-mobile-align-justify elementor-align-justify elementor-widget__width-initial external-link-event event-midpage-startfree elementor-widget elementor-widget-button\" data-id=\"ee40bf4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/lp.artlist.io\/contact-sales\/?utm_source=blog&#038;utm_medium=middlebanner\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact Sales<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/li>\n<\/ul>\n<h2>How can you monetize YouTube Shorts?<\/h2>\n<p>In the battle of YouTube vs. TikTok, this was always going to be a key question. Why should creators choose YouTube over TikTok? Of course, for well over a decade now, users have been able to\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/how-to-monetize-your-youtube-channel\/\" target=\"_blank\" rel=\"noopener\">monetize YouTube<\/a>\u00a0videos. But YouTube Shorts is not YouTube. Currently, there\u2019s no direct way of monetizing YouTube Shorts.<\/p>\n<p>The best way to look at YouTube Shorts from a monetization point of view right now is to understand that if you can crack the algorithms and produce short-form content that people want to watch, it can really help in growing your channel numbers &#8211; particularly in the views and subscribers departments. By using YouTube Shorts as a tool to grow your subscriber base, you can then funnel those viewers into watching your longer, standard YouTube videos that\u00a0<em>can<\/em>\u00a0be monetized. It\u2019s a great growth hack that\u2019s being played out right now.<\/p>\n<p>And wait &#8211; there\u2019s one more thing&#8230;<\/p>\n<h2>The YouTube Shorts fund<\/h2>\n<p>Just in case you were still doubting how serious YouTube is about this Shorts business, they\u2019ve gone ahead and\u00a0<a href=\"https:\/\/blog.youtube\/news-and-events\/introducing-youtube-shorts-fund\/\" target=\"_blank\" rel=\"noopener\">announced the YouTube Shorts fund<\/a>. If you want to earn money by creating YouTube Shorts, this is a huge boost.<\/p>\n<p>Over the course of 2021-2022, YouTube will be handing out $100m to creators making original content on YouTube Shorts. There\u00a0<em>is\u00a0<\/em>a catch, unfortunately. As of right now, you have to be invited to join the fund by YouTube themselves, and it\u2019s only available to creators in select countries such as the US, Brazil, UK\u00a0 and India. Hopefully, we\u2019ll see that rolling out to include more people in the near future! As YouTube admits themselves, this $100m fund is just the \u2018first step\u2019 in figuring out YouTube Shorts monetization.<\/p>\n<h2>Wrapping up<\/h2>\n<p>So, that\u2019s the breakdown of YouTube\u2019s latest adventure. We\u2019ve covered everything from looking at what is YouTube Shorts, as well as how to watch YouTube short videos and how to upload a YouTube Short.<\/p>\n<p>This really is YouTube vs. TikTok, and it\u2019s going to be interesting to see how it all pans out over the next decade. There is one thing we can be certain of &#8211; these big-tech companies (whether it\u2019s Google or any other YouTube competitor) are all going to keep throwing money out there vying for your attention as both an audience member and a creator. There\u2019s never been a better time than now to be a creative and we have a feeling it\u2019s only going to get better!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years, short-form vertical video has become king. It\u2019s no surprise when you look at the worldwide pandemic that forced everyone inside and consequently meant everyone was spending a lot more time on their phones, combined with the meteoric rise and success of TikTok.<\/p>\n","protected":false},"author":3,"featured_media":1778,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[581],"tags":[149,13],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create YouTube Shorts and Monetize Them | Artlist<\/title>\n<meta name=\"description\" content=\"From how to create to making money on YouTube\u2019s latest platform, here\u2019s the breakdown of everything you need to know about YouTube shorts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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