{"id":3787,"date":"2020-03-12T10:12:05","date_gmt":"2020-03-12T10:12:05","guid":{"rendered":"https:\/\/new-blog.artlist.io\/?p=3787"},"modified":"2025-09-03T10:57:23","modified_gmt":"2025-09-03T10:57:23","slug":"the-ultimate-vertical-video-guide-2020","status":"publish","type":"post","link":"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/","title":{"rendered":"The ultimate vertical video guide"},"content":{"rendered":"<p>We&#8217;ve talked about <a href="\&quot;https:\/\/artlist.io\/blog\/how-to-post-youtube-videos-on-instagram\/\&quot;" target=\"_blank\" rel=\"noopener\">how to post YouTube videos on Instagram<\/a>. So in this post, we\u2019ll cover everything you need to know about vertical videos, which is the shape mostly used on Instagram and other social media channels. You\u2019ll see how to crop your widescreen footage, how to purposely shoot vertically and we\u2019ll also talk about camera set-ups, composition, camera movement, export settings and more.<\/p>\n<div class=\"mceNonEditable embeditem\" data-embed-url=\"https:\/\/www.youtube.com\/watch?v=xRGIGLY0NYE\" data-embed-height=\"384\" data-embed-width=\"800\" data-embed-constrain=\"true\"><iframe src=\"https:\/\/www.youtube.com\/embed\/xRGIGLY0NYE?feature=oembed\" width=\"683\" height=\"384\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p>Vertical videos have become so ingrained in our day-to-day lives, that we don\u2019t really notice them when we scroll our Instagram stories, Facebook feeds or even Youtube.\u00a0With over half of all video content being consumed on mobile, it only makes sense to create mobile-dedicated content. That\u2019s why\u00a0big-name artists, huge brands and even pro filmmakers are all producing vertical videos.<\/p>\n<p>There are two fundamental ways to make a successful vertical video. The more common approach these days is to shoot your video normally, meaning on a wide aspect ratio, and then create a vertical version of it by cropping it. The second is to flip your camera sideways and actually shoot vertically. Each method has pros and cons, so let\u2019s dive deep into that.<\/p>\n<h2>Cropping your widescreen video<\/h2>\n<p>Let\u2019s start with what most people do, which is creating a vertical version out of your original wide aspect ratio video. The benefit of that is that you get more versions of your video &#8211; a beautiful, cinematic-looking wide video and the new vertical version that you can share on the dedicated social media platforms. Sounds great, right? Well, the major drawback of this method is the significant loss of quality your vertical video will suffer when it comes to framing, composition, camera movement, and overall storytelling.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-3791 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/giphy-35.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<p>Just think about it &#8211; if every frame of your video is built around the idea of a widescreen watching experience, taking that width away from your composition will cancel out a lot of your well-thought-out ideas and intentions. For example, if you wanted to a long-shot that establishes the environment and the location, many details will be lost in vertical, and your shot will no longer tell the story you wanted it to tell. Not only will the new vertical shot lack the visual aesthetic it had before, but your ability to deliver your message will also suffer, and so will the impact of your video.<\/p>\n<p>If you try to force a close-up shot into a vertical frame, for example, you\u2019ll get an extreme close-up and a not-so pleasing frame.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3792 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/giphy-36.gif\" alt=\"\" width=\"480\" height=\"254\" \/><\/p>\n<h2>Know your aspect ratio<\/h2>\n<p>It is possible to crop your wide aspect ratio videos successfully, but it requires a bit of a mind shift. You have to start thinking vertically from the very beginning of your project.<\/p>\n<p>But first, you need to know the\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/everything-you-need-to-know-about-aspect-ratio\/\">ideal aspect ratios<\/a>\u00a0and resolutions for each social media platform.<\/p>\n<p>To save you time, we\u2019ve compiled a list of suggested ratios and sizes for all the types of visual media used on every social channel.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3793 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/aspect-ratios-1300x658-1.jpg\" alt=\"\" width=\"1300\" height=\"658\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/aspect-ratios-1300x658-1.jpg 1300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/aspect-ratios-1300x658-1-300x152.jpg 300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/aspect-ratios-1300x658-1-1024x518.jpg 1024w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/aspect-ratios-1300x658-1-768x389.jpg 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/p>\n<h3>1.91:1<\/h3>\n<p>The most recommended ratio for Twitter links shares. Size 1200 x 628 pixels<\/p>\n<p>For Facebook and LinkedIn the size is 1200 x 628 pixels.<\/p>\n<p>For Instagram and Twitter photo posts, use 1200 x 628.<\/p>\n<h3>16:9 ratio<\/h3>\n<p>The most recommended ratio for Twitter photos. Size 1200 x 675<\/p>\n<p>The most recommended ratio For YouTube channel art. Size: 2560 x 1440 or larger<\/p>\n<p>For Facebook cover photos (allow top and bottom cropping), size 2560 x 1440 or larger<\/p>\n<p>The most recommended ratio for YouTube video thumbnails. Size 1280 x 720 pixels.<\/p>\n<p>For Facebook photos 1200 x 675 pixels<\/p>\n<h3>1:1 ratio (square)<\/h3>\n<p>The most recommended ratio for\u00a0Instagram photos, size either 1080 x 1080 or 1200 x 1200 pixels<\/p>\n<p>The most recommended ratio for YouTube Channel icons, size 800 x 800<\/p>\n<p>The most recommended ratio for all social channels profile pictures, size 500 x 500 (with allowed cropping to circle).<\/p>\n<p>For Facebook photos, size (1200 x 1200 pixels)<\/p>\n<p>For Pinterest Pins when repurposed from Instagram.<\/p>\n<h3>4:5 ratio (portrait)<\/h3>\n<p>For Instagram posts, 1080 x 1350.<\/p>\n<p>For Pinterest Pins, when repurposed from Instagram.<\/p>\n<h3>2:3 ratio<\/h3>\n<p>The most recommended ratio for Pinterest Pins, size 600 x 900<\/p>\n<h3>9:16 ratio<\/h3>\n<p>The most recommended ratio for Facebook and Instagram Story images and Snapchat, size 1080 x 1920<\/p>\n<p>For Pinterest Pins, the size should be 600 x 1067.<\/p>\n<h3>1:2.1 ratio<\/h3>\n<p>Although this ratio is no longer recommended for Pinterest Pins, it can be successful in 600 x 1260. Just remember that it won\u2019t crop in the feed.<\/p>\n<h2>More tips for shooting widescreen<\/h2>\n<p>The next thing you want to do is to create guidelines on your monitor so you can actually see your vertical frame while shooting and take away the guesswork. You can do this by turning on the guides on your display if you have that option, or you can do it physically by blocking parts of it with cardboard or by sticking two pieces of gaffer on your display. Now you can focus on storytelling instead of worrying if your frame will work on vertical. Just think about what you\u2019re trying to accomplish with each scene and make sure that the story, the composition, and the framing work for both horizontal and vertical.<\/p>\n<figure id=\"attachment_73119\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3795 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/How-to-do-VERTICAL-VIDEO-IN-2020_16x9-2_Moment_Moment-1300x731-1.jpg\" alt=\"\" width=\"1300\" height=\"731\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/How-to-do-VERTICAL-VIDEO-IN-2020_16x9-2_Moment_Moment-1300x731-1.jpg 1300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/How-to-do-VERTICAL-VIDEO-IN-2020_16x9-2_Moment_Moment-1300x731-1-300x169.jpg 300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/How-to-do-VERTICAL-VIDEO-IN-2020_16x9-2_Moment_Moment-1300x731-1-1024x576.jpg 1024w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/How-to-do-VERTICAL-VIDEO-IN-2020_16x9-2_Moment_Moment-1300x731-1-768x432.jpg 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><figcaption class=\"wp-caption-text\">Stick pieces of gaffer on your monitor<\/figcaption><\/figure>\n<p>Here are some more useful tips if you\u2019re shooting a widescreen video:<\/p>\n<ul>\n<li>Try to shoot everything wider than you usually would. Remember that a\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/the-power-of-the-close-up-shot-why-when-and-how-to-use-it\/\" target=\"_blank\" rel=\"noopener\">close-up shot<\/a>\u00a0might turn into an extreme close-up when cropped vertically, and a wide shot might lose a lot of details. Keep an eye out for that.<\/li>\n<li>Shoot in the highest resolution possible to get that extra flexibility in post-production.<\/li>\n<li>Avoid shaky footage and fast camera movements as these will be exaggerated in your vertical version, and you\u2019ll also find it difficult to keep your subject in the frame.<\/li>\n<li>Get creative with split screens &#8211; these are very trendy these days. They can really spice up your edit and make good use of the vertical format.<\/li>\n<li>Another cool trick that you can do is simply duplicate your video, blur it out, and use it as a background layer to your scaled-down video. That way, you get to keep more details, but you still utilize the vertical screen real estate.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3796 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/giphy-37.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<ul>\n<li><strong>Pro tip<\/strong>\u00a0&#8211; Use positioning key-frames to keep your subject in the frame or use Premiere Pro\u2019s auto-reframe tool.<\/li>\n<\/ul>\n<p>So now you know everything you need to create a vertical version out of your already existing wide video. But, what if you want to shoot the whole video vertically in the first place? How would you go about doing that and more importantly, why would you even want to?<\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"186\" class=\"elementor elementor-186\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b6940b6 elementor-section-full_width cta-middle external elementor-section-height-default elementor-section-height-default\" data-id=\"b6940b6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae3297b\" data-id=\"ae3297b\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c76fe4 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3c76fe4\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"45\" height=\"13\" viewBox=\"0 0 45 13\" fill=\"none\"><path d=\"M13.7128 4.45274C13.2137 4.45274 12.7223 4.56022 12.2694 4.75984C11.8701 4.93643 11.5477 5.25889 11.3634 5.65046V9.85017H9.58984V2.91719H11.2175V4.39899C11.3327 4.16866 11.4786 3.95368 11.6551 3.75406C11.8164 3.5698 12.0006 3.40089 12.2003 3.25501C12.3845 3.12449 12.5765 3.00933 12.7914 2.93255C12.9757 2.86345 13.1753 2.82506 13.3673 2.81738H13.5823C13.6283 2.81738 13.6744 2.82506 13.7205 2.83274L13.7128 4.45274Z\" fill=\"#FFDA2A\"><\/path><path d=\"M19.1865 9.48966C18.9024 9.6125 18.6106 9.71999 18.3112 9.80445C17.958 9.91193 17.5972 9.96568 17.2287 9.96568C16.9906 9.96568 16.7603 9.93497 16.53 9.87354C16.3227 9.8198 16.1307 9.71231 15.9618 9.57411C15.7929 9.42824 15.6624 9.25165 15.5703 9.04435C15.4628 8.79867 15.4167 8.52995 15.4244 8.26123V4.27649H14.5107V2.91754H15.4244V0.667969H17.1979V2.91754H18.6567V4.27649H17.1979V7.66236C17.1979 7.90805 17.2594 8.08464 17.3899 8.18445C17.5204 8.29194 17.6893 8.34568 17.8582 8.338C18.0425 8.338 18.2268 8.30729 18.4033 8.24587C18.5799 8.18445 18.7181 8.1307 18.8256 8.08464L19.1865 9.48966Z\" fill=\"#FFDA2A\"><\/path><path d=\"M19.9315 0.191406H21.7051V7.62343C21.7051 7.87679 21.7665 8.07642 21.8893 8.22229C22.0275 8.36817 22.2195 8.44495 22.4191 8.43727C22.5342 8.43727 22.6571 8.41424 22.7723 8.38352C22.8951 8.35281 23.0179 8.30675 23.1331 8.253L23.3711 9.60428C23.1024 9.72712 22.826 9.81926 22.5342 9.86532C22.2502 9.92674 21.9661 9.95745 21.6743 9.95745C21.1215 9.95745 20.6916 9.81158 20.3845 9.51215C20.0774 9.21272 19.9315 8.79812 19.9238 8.253L19.9315 0.191406Z\" fill=\"#FFDA2A\"><\/path><path d=\"M24.2998 9.84997V2.91699H26.0734V9.84997H24.2998Z\" fill=\"#FFDA2A\"><\/path><path d=\"M26.1887 1.08236C26.2041 1.35876 26.0966 1.6198 25.8893 1.80407C25.6973 1.98066 25.4516 2.08047 25.1906 2.07279C24.9296 2.08047 24.6685 1.98066 24.4766 1.80407C24.277 1.6198 24.1695 1.35108 24.1771 1.08236C24.1771 0.767578 24.277 0.521892 24.4766 0.345304C24.6685 0.168717 24.9296 0.0689069 25.1906 0.0765846C25.4516 0.0765846 25.6973 0.168717 25.8893 0.345304C26.0889 0.521892 26.1887 0.759901 26.1887 1.08236Z\" fill=\"#FFDA2A\"><\/path><path d=\"M30.1276 9.98085C29.5441 9.98085 28.9683 9.88872 28.4232 9.70446C27.9011 9.53555 27.4174 9.26683 26.9951 8.91365L27.6554 7.80038C28.0393 8.07678 28.4539 8.30711 28.8915 8.4837C29.2754 8.63725 29.6823 8.71403 30.0892 8.71403C30.4424 8.71403 30.7188 8.64493 30.9261 8.51441C31.1257 8.39157 31.2409 8.17659 31.2332 7.94626C31.2409 7.70825 31.095 7.49328 30.88 7.40114C30.5038 7.23991 30.1123 7.10939 29.713 7.0019C29.26 6.87906 28.8762 6.76389 28.5614 6.64873C28.285 6.55659 28.0316 6.42607 27.7936 6.25716C27.6093 6.12664 27.4635 5.95773 27.3713 5.75044C27.2792 5.53546 27.2331 5.30513 27.2408 5.06712C27.2331 4.73698 27.3022 4.41451 27.4481 4.11508C27.5863 3.83869 27.7782 3.58532 28.0239 3.39338C28.285 3.18608 28.5767 3.03253 28.8915 2.93272C29.237 2.82523 29.6055 2.77148 29.9664 2.77148C30.4578 2.77148 30.9568 2.84058 31.4252 2.99414C31.8858 3.14769 32.3158 3.39338 32.6766 3.72352L31.9626 4.7984C31.6478 4.56039 31.3023 4.36077 30.9338 4.21489C30.619 4.09205 30.2889 4.03063 29.951 4.03063C29.69 4.02295 29.429 4.08437 29.1986 4.21489C28.999 4.33774 28.8915 4.53736 28.8915 4.81375C28.8838 4.92124 28.9145 5.02873 28.9683 5.12086C29.0297 5.213 29.1065 5.2821 29.1986 5.33584C29.3291 5.41262 29.4673 5.46636 29.6132 5.51243C29.7821 5.56617 29.9971 5.62759 30.2581 5.68901C30.7342 5.81186 31.1411 5.9347 31.4789 6.05754C31.7783 6.15735 32.0547 6.30323 32.3158 6.47982C32.5154 6.61802 32.6766 6.80996 32.7918 7.03261C32.8993 7.26294 32.953 7.52399 32.9453 7.77735C32.9453 8.45299 32.692 8.99043 32.1929 9.38199C31.6708 9.78891 30.9952 9.98085 30.1276 9.98085Z\" fill=\"#FFDA2A\"><\/path><path d=\"M38.0812 9.48966C37.7971 9.6125 37.5053 9.71999 37.2059 9.80445C36.8527 9.91193 36.4919 9.96568 36.1233 9.96568C35.8853 9.96568 35.655 9.93497 35.4323 9.87354C35.225 9.8198 35.0331 9.71231 34.8642 9.57411C34.6953 9.42824 34.5647 9.25165 34.4726 9.04435C34.3651 8.79867 34.3191 8.52995 34.3267 8.26123V4.27649H33.4131V2.91754H34.3267V0.667969H36.1003V2.91754H37.5591V4.27649H36.1003V7.66236C36.1003 7.90805 36.1617 8.08464 36.2922 8.18445C36.4228 8.29194 36.5917 8.34568 36.7606 8.338C36.9448 8.338 37.1291 8.30729 37.3057 8.24587C37.4823 8.18445 37.6205 8.1307 37.728 8.08464L38.0812 9.48966Z\" fill=\"#FFDA2A\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M3.43194 1.08203H5.20549L8.62975 8.48334V9.85765C7.24776 9.91907 5.80435 9.94979 4.31487 9.94979C2.8254 9.94979 1.38199 9.91907 0 9.85765V8.48334L3.43194 1.08203ZM1.90407 8.39121C2.71023 8.41424 3.51639 8.42192 4.31487 8.42192C5.12103 8.42192 5.92719 8.40657 6.72567 8.39121L4.31487 3.18572L1.90407 8.39121Z\" fill=\"#FFDA2A\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-509c078 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"509c078\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b63c6db\" data-id=\"b63c6db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-88ef02d elementor-widget elementor-widget-heading\" data-id=\"88ef02d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Get unlimited royalty-free 4K footage<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-90a8615\" data-id=\"90a8615\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-476808b elementor-mobile-align-justify elementor-align-justify elementor-widget__width-initial external-link-event event-midpage-startfree elementor-widget-tablet__width-initial elementor-widget elementor-widget-button\" data-id=\"476808b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/artlist.io\/start-now\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Start  Free Now<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1816319 elementor-mobile-align-justify elementor-align-justify elementor-widget__width-initial external-link-event event-midpage-pricing elementor-widget-mobile__width-initial elementor-widget elementor-widget-button\" data-id=\"1816319\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/artlist.io\/page\/pricing\/max\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Pricing<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<h2>Shooting a vertical video<\/h2>\n<p>Shooting vertically gives you maximum control over the final image and helps you nail down everything from composition, to frame blocking and camera movement. That\u2019s why we decided to shoot entirely in vertical a recent campaign video dedicated to Instagram and Facebook stories.<\/p>\n<div class=\"mceNonEditable embeditem\" data-embed-url=\"https:\/\/www.instagram.com\/p\/B7v2DfVDokq\/\" data-embed-height=\"240\" data-embed-width=\"360\" data-embed-constrain=\"true\"><iframe id=\"instagram-embed-0\" class=\"instagram-media instagram-media-rendered\" src=\"https:\/\/www.instagram.com\/p\/B7v2DfVDokq\/embed\/captioned\/?cr=1&amp;v=13&amp;wp=450&amp;rd=https%3A%2F%2Fnew-blog.artlist.io&amp;rp=%2Fblog%2Fthe-ultimate-vertical-video-guide-2020%2F#%7B%22ci%22%3A0%2C%22os%22%3A1937.1000000238419%7D\" height=\"779\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-0\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p>Because we shot our video with the heavy-duty Red camera, we had to build a special rig for it.\u00a0If you have a smaller camera like a\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/mirrorless-vs-dslr\/\" target=\"_blank\" rel=\"noopener\">DSLR or a mirrorless<\/a>\u00a0camera, there are easier ways to rig it vertically. For example, if you\u2019re using a tripod, all you need to do is mount your camera sideways, tilt the tripod\u2019s head, and you\u2019ve got a vertical shot.<\/p>\n<figure id=\"attachment_73117\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3797 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/IMG_5438-1300x867-1.jpg\" alt=\"\" width=\"1300\" height=\"867\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/IMG_5438-1300x867-1.jpg 1300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/IMG_5438-1300x867-1-300x200.jpg 300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/IMG_5438-1300x867-1-1024x683.jpg 1024w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/IMG_5438-1300x867-1-768x512.jpg 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><figcaption class=\"wp-caption-text\">The rig of our Red camera<\/figcaption><\/figure>\n<p>If you have a camera cage, just mount a quick-release plate on the side of the cage. Another option you have is going with a\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/how-to-master-the-handheld-camera\/\" target=\"_blank\" rel=\"noopener\">handheld camera<\/a>.<\/p>\n<p>Here are some useful tips we picked up when we shot our vertical video:<\/p>\n<ul>\n<li>Because the vertical frame is so narrow, you have to be very precise with your camera moves to keep an ideal framing. Try to go for smaller or more controlled movements.<\/li>\n<li>Try to be as stable as you can. Use a tripod, a\u00a0<a href=\"https:\/\/new-blog.artlist.io\/blog\/how-to-use-the-dolly-shot\/\">dolly<\/a>\u00a0or a gimbal if possible. Remember that shakiness is very noticeable in a vertical frame.<\/li>\n<li>All the usual compositional rules still apply, so don\u2019t discard them just because you\u2019re going vertical. Using leading lines, for example, can have an even greater effect when used in a vertical composition.<\/li>\n<\/ul>\n<figure id=\"attachment_73118\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3798 size-full\" src=\"https:\/\/new-blog.artlist.io\/wp-content\/uploads\/2020\/03\/leading-lines-1300x757-1.jpg\" alt=\"\" width=\"1300\" height=\"757\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/leading-lines-1300x757-1.jpg 1300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/leading-lines-1300x757-1-300x175.jpg 300w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/leading-lines-1300x757-1-1024x596.jpg 1024w, https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/leading-lines-1300x757-1-768x447.jpg 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><figcaption class=\"wp-caption-text\">Leading lines can be helpful when shooting a vertical video<\/figcaption><\/figure>\n<ul>\n<li>Have your subjects move towards and\/or away from the camera instead of crossing it horizontally.<\/li>\n<li>When you use a wide lens, try lifting the camera up and tilting it down. This usually creates depth and an overall more compelling shot.<\/li>\n<\/ul>\n<p>Love them or hate them, vertical videos are here to stay, and they have become an inseparable part of today\u2019s video content realm. We hope we were able to inspire you to go out and create some beautiful vertical videos and take advantage of this format\u2019s popularity and many advantages across the different platforms. Whether shooting vertical or horizontal, the important thing is to stay creative.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently, we talked about\u00a0how to post YouTube videos on Instagram. In this post, we\u2019ll cover everything you need to know about vertical videos, which is the shape mostly used on Instagram and other social media channels.<\/p>\n","protected":false},"author":4,"featured_media":3800,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[5],"tags":[48,105,49,47,285],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate Vertical Video Guide 2020 | Artlist<\/title>\n<meta name=\"description\" content=\"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here&#039;s how to do it right.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ultimate Vertical Video Guide 2020 | Artlist\" \/>\n<meta property=\"og:description\" content=\"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here&#039;s how to do it right.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"Artlist Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-12T10:12:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-03T10:57:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Artlist\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Artlist\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/\"},\"author\":{\"name\":\"Artlist\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/person\/942f411e584fce075c068967aebf4681\"},\"headline\":\"The ultimate vertical video guide\",\"datePublished\":\"2020-03-12T10:12:05+00:00\",\"dateModified\":\"2025-09-03T10:57:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/\"},\"wordCount\":1452,\"publisher\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#organization\"},\"keywords\":[\"Aspect Ratio\",\"Behind The Scenes\",\"Social Media\",\"Social Media Video\",\"Vertical Videos\"],\"articleSection\":[\"Production &amp; Filmmaking\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/\",\"url\":\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/\",\"name\":\"The Ultimate Vertical Video Guide 2020 | Artlist\",\"isPartOf\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#website\"},\"datePublished\":\"2020-03-12T10:12:05+00:00\",\"dateModified\":\"2025-09-03T10:57:23+00:00\",\"description\":\"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here's how to do it right.\",\"breadcrumb\":{\"@id\":\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/new-blog.artlist.io\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Production &amp; Filmmaking\",\"item\":\"https:\/\/new-blog.artlist.io\/blog\/production-filmmaking\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"The ultimate vertical video guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#website\",\"url\":\"https:\/\/new-blog.artlist.io\/blog\/\",\"name\":\"Artlist Blog\",\"description\":\"Just artlist blog website\",\"publisher\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/new-blog.artlist.io\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#organization\",\"name\":\"Artlist Blog\",\"url\":\"https:\/\/new-blog.artlist.io\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2024\/10\/artlist-blog-logo.svg\",\"contentUrl\":\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2024\/10\/artlist-blog-logo.svg\",\"width\":143,\"height\":28,\"caption\":\"Artlist Blog\"},\"image\":{\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/person\/942f411e584fce075c068967aebf4681\",\"name\":\"Artlist\",\"url\":\"https:\/\/new-blog.artlist.io\/blog\/author\/artlist\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Ultimate Vertical Video Guide 2020 | Artlist","description":"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here's how to do it right.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/","og_locale":"en_US","og_type":"article","og_title":"The Ultimate Vertical Video Guide 2020 | Artlist","og_description":"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here's how to do it right.","og_url":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/","og_site_name":"Artlist Blog","article_published_time":"2020-03-12T10:12:05+00:00","article_modified_time":"2025-09-03T10:57:23+00:00","og_image":[{"width":1920,"height":750,"url":"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba.jpg","type":"image\/jpeg"}],"author":"Artlist","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Artlist","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#article","isPartOf":{"@id":"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/"},"author":{"name":"Artlist","@id":"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/person\/942f411e584fce075c068967aebf4681"},"headline":"The ultimate vertical video guide","datePublished":"2020-03-12T10:12:05+00:00","dateModified":"2025-09-03T10:57:23+00:00","mainEntityOfPage":{"@id":"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/"},"wordCount":1452,"publisher":{"@id":"https:\/\/new-blog.artlist.io\/blog\/#organization"},"keywords":["Aspect Ratio","Behind The Scenes","Social Media","Social Media Video","Vertical Videos"],"articleSection":["Production &amp; Filmmaking"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/new-blog.artlist.io\/blog\/the-ultimate-vertical-video-guide-2020\/","url":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/","name":"The Ultimate Vertical Video Guide 2020 | Artlist","isPartOf":{"@id":"https:\/\/new-blog.artlist.io\/blog\/#website"},"datePublished":"2020-03-12T10:12:05+00:00","dateModified":"2025-09-03T10:57:23+00:00","description":"Love them or hate them, the vertical video is here to stay and has become an inseparable part of today\u2019s video content realm. Here's how to do it right.","breadcrumb":{"@id":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/new-blog.artlist.io\/the-ultimate-vertical-video-guide-2020\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/new-blog.artlist.io\/blog\/"},{"@type":"ListItem","position":2,"name":"Production &amp; Filmmaking","item":"https:\/\/new-blog.artlist.io\/blog\/production-filmmaking\/"},{"@type":"ListItem","position":3,"name":"The ultimate vertical video guide"}]},{"@type":"WebSite","@id":"https:\/\/new-blog.artlist.io\/blog\/#website","url":"https:\/\/new-blog.artlist.io\/blog\/","name":"Artlist Blog","description":"Just artlist blog website","publisher":{"@id":"https:\/\/new-blog.artlist.io\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/new-blog.artlist.io\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/new-blog.artlist.io\/blog\/#organization","name":"Artlist Blog","url":"https:\/\/new-blog.artlist.io\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2024\/10\/artlist-blog-logo.svg","contentUrl":"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2024\/10\/artlist-blog-logo.svg","width":143,"height":28,"caption":"Artlist Blog"},"image":{"@id":"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/new-blog.artlist.io\/blog\/#\/schema\/person\/942f411e584fce075c068967aebf4681","name":"Artlist","url":"https:\/\/new-blog.artlist.io\/blog\/author\/artlist\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba.jpg",1920,750,false],"thumbnail":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba-150x150.jpg",150,150,true],"medium":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba-300x117.jpg",300,117,true],"medium_large":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba-768x300.jpg",768,300,true],"large":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba-1024x400.jpg",1024,400,true],"1536x1536":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba-1536x600.jpg",1536,600,true],"2048x2048":["https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2020\/03\/4ef48fb691ec696454995a8ca7e4cc8b7bcf5aba.jpg",1920,750,false]},"uagb_author_info":{"display_name":"Artlist","author_link":"https:\/\/new-blog.artlist.io\/blog\/author\/artlist\/"},"uagb_comment_info":0,"uagb_excerpt":"Recently, we talked about\u00a0how to post YouTube videos on Instagram. In this post, we\u2019ll cover everything you need to know about vertical videos, which is the shape mostly used on Instagram and other social media channels.","_links":{"self":[{"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/posts\/3787"}],"collection":[{"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/comments?post=3787"}],"version-history":[{"count":3,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/posts\/3787\/revisions"}],"predecessor-version":[{"id":49248,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/posts\/3787\/revisions\/49248"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/media\/3800"}],"wp:attachment":[{"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/media?parent=3787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/categories?post=3787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new-blog.artlist.io\/blog\/wp-json\/wp\/v2\/tags?post=3787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}