{"id":8496,"date":"2022-09-25T07:52:27","date_gmt":"2022-09-25T07:52:27","guid":{"rendered":"https:\/\/new-blog.artlist.io\/blog\/?p=8496"},"modified":"2022-11-20T12:55:00","modified_gmt":"2022-11-20T12:55:00","slug":"buying-vs-renting-video-gear","status":"publish","type":"post","link":"https:\/\/new-blog.artlist.io\/blog\/buying-vs-renting-video-gear\/","title":{"rendered":"Buying vs. Renting Video Gear: What Should You Do?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you are <\/span><a href="\&quot;https:\/\/artlist.io\/blog\/how-to-start-a-production-company\/\&quot;"><span style=\"font-weight: 400;\">starting a production company<\/span><\/a><span style=\"font-weight: 400;\">, you are a freelancer, content creator, etc., you have probably been in the situation of deciding about buying vs. renting video gear. This guide will help with your decision.<\/span><\/p>\n<h2><b>Then vs. now<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Back in the day, cameras, lenses and other filmmaking tools had prohibitive prices. So it was only possible to buy professional gear if you were running a production company. Luckily for us, technology has evolved, and brands now offer cameras, lenses and accessories available for all of us. Also, the internet opened a new world of knowledge, making it easier to learn from home and develop our skills with essential tools. Nowadays, you can get excellent results with a <\/span><a href="\&quot;https:\/\/artlist.io\/blog\/best-cameras-under-1000\/\&quot;"><span style=\"font-weight: 400;\">camera under $1K<\/span><\/a><span style=\"font-weight: 400;\">, expertise and good taste.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But even if the gear is affordable nowadays, high-end cameras like the Arri Alexa or cinema lenses like the Cooke can cost as much as a car. The decision of buying vs. renting will depend on what type of creator you are, your financial situation, workflow, number of clients, etc. Each filmmaker and company is different. Then, there&#8217;s the option of a lease to own a camera. In a lease, you pay a monthly fee for a piece of equipment with the possibility of buying it at the end.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first thing to consider would be: what&#8217;s the essential filmmaker gear you need?<\/span><\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"186\" class=\"elementor elementor-186\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b6940b6 elementor-section-full_width cta-middle external elementor-section-height-default elementor-section-height-default\" data-id=\"b6940b6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae3297b\" data-id=\"ae3297b\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c76fe4 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3c76fe4\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"45\" height=\"13\" viewBox=\"0 0 45 13\" fill=\"none\"><path d=\"M13.7128 4.45274C13.2137 4.45274 12.7223 4.56022 12.2694 4.75984C11.8701 4.93643 11.5477 5.25889 11.3634 5.65046V9.85017H9.58984V2.91719H11.2175V4.39899C11.3327 4.16866 11.4786 3.95368 11.6551 3.75406C11.8164 3.5698 12.0006 3.40089 12.2003 3.25501C12.3845 3.12449 12.5765 3.00933 12.7914 2.93255C12.9757 2.86345 13.1753 2.82506 13.3673 2.81738H13.5823C13.6283 2.81738 13.6744 2.82506 13.7205 2.83274L13.7128 4.45274Z\" fill=\"#FFDA2A\"><\/path><path d=\"M19.1865 9.48966C18.9024 9.6125 18.6106 9.71999 18.3112 9.80445C17.958 9.91193 17.5972 9.96568 17.2287 9.96568C16.9906 9.96568 16.7603 9.93497 16.53 9.87354C16.3227 9.8198 16.1307 9.71231 15.9618 9.57411C15.7929 9.42824 15.6624 9.25165 15.5703 9.04435C15.4628 8.79867 15.4167 8.52995 15.4244 8.26123V4.27649H14.5107V2.91754H15.4244V0.667969H17.1979V2.91754H18.6567V4.27649H17.1979V7.66236C17.1979 7.90805 17.2594 8.08464 17.3899 8.18445C17.5204 8.29194 17.6893 8.34568 17.8582 8.338C18.0425 8.338 18.2268 8.30729 18.4033 8.24587C18.5799 8.18445 18.7181 8.1307 18.8256 8.08464L19.1865 9.48966Z\" fill=\"#FFDA2A\"><\/path><path d=\"M19.9315 0.191406H21.7051V7.62343C21.7051 7.87679 21.7665 8.07642 21.8893 8.22229C22.0275 8.36817 22.2195 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4.81375C28.8838 4.92124 28.9145 5.02873 28.9683 5.12086C29.0297 5.213 29.1065 5.2821 29.1986 5.33584C29.3291 5.41262 29.4673 5.46636 29.6132 5.51243C29.7821 5.56617 29.9971 5.62759 30.2581 5.68901C30.7342 5.81186 31.1411 5.9347 31.4789 6.05754C31.7783 6.15735 32.0547 6.30323 32.3158 6.47982C32.5154 6.61802 32.6766 6.80996 32.7918 7.03261C32.8993 7.26294 32.953 7.52399 32.9453 7.77735C32.9453 8.45299 32.692 8.99043 32.1929 9.38199C31.6708 9.78891 30.9952 9.98085 30.1276 9.98085Z\" fill=\"#FFDA2A\"><\/path><path d=\"M38.0812 9.48966C37.7971 9.6125 37.5053 9.71999 37.2059 9.80445C36.8527 9.91193 36.4919 9.96568 36.1233 9.96568C35.8853 9.96568 35.655 9.93497 35.4323 9.87354C35.225 9.8198 35.0331 9.71231 34.8642 9.57411C34.6953 9.42824 34.5647 9.25165 34.4726 9.04435C34.3651 8.79867 34.3191 8.52995 34.3267 8.26123V4.27649H33.4131V2.91754H34.3267V0.667969H36.1003V2.91754H37.5591V4.27649H36.1003V7.66236C36.1003 7.90805 36.1617 8.08464 36.2922 8.18445C36.4228 8.29194 36.5917 8.34568 36.7606 8.338C36.9448 8.338 37.1291 8.30729 37.3057 8.24587C37.4823 8.18445 37.6205 8.1307 37.728 8.08464L38.0812 9.48966Z\" fill=\"#FFDA2A\"><\/path><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M3.43194 1.08203H5.20549L8.62975 8.48334V9.85765C7.24776 9.91907 5.80435 9.94979 4.31487 9.94979C2.8254 9.94979 1.38199 9.91907 0 9.85765V8.48334L3.43194 1.08203ZM1.90407 8.39121C2.71023 8.41424 3.51639 8.42192 4.31487 8.42192C5.12103 8.42192 5.92719 8.40657 6.72567 8.39121L4.31487 3.18572L1.90407 8.39121Z\" fill=\"#FFDA2A\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-509c078 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"509c078\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b63c6db\" data-id=\"b63c6db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-88ef02d elementor-widget elementor-widget-heading\" data-id=\"88ef02d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Get unlimited royalty-free 4K footage<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-90a8615\" data-id=\"90a8615\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-476808b elementor-mobile-align-justify elementor-align-justify elementor-widget__width-initial external-link-event event-midpage-startfree elementor-widget-tablet__width-initial elementor-widget elementor-widget-button\" data-id=\"476808b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href="\&quot;https:\/\/artlist.io\/start-now\&quot;">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Start  Free Now<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1816319 elementor-mobile-align-justify elementor-align-justify elementor-widget__width-initial external-link-event event-midpage-pricing elementor-widget-mobile__width-initial elementor-widget elementor-widget-button\" data-id=\"1816319\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href="\&quot;https:\/\/artlist.io\/page\/pricing\/max\&quot;">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Pricing<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<h2><b>Essential filmmaker gear<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">What follows is an illustrative list of things you would need depending on the type of creator you are. Of course, this is only a rough guide because no 2 content creators or companies are the same, and the list will vary according to your needs:<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Content creators:<\/b><\/h3>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A camera and its accessories. Lenses. Batteries<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Tripod\/gimbal<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Laptop<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A light<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A microphone<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Indie filmmakers:<\/b><\/h3>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A camera and its accessories. Lenses. Batteries. Tripod. Computer with editing software<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Lights. Lighting equipment (stands, diffusion, softboxes, etc.)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A <a href="\&quot;https:\/\/artlist.io\/blog\/everything-you-need-to-know-about-the-gimbal\/\&quot;">gimbal<\/a><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Audio recording kit<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Car or van<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Production companies<\/b><\/h3>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A camera and its accessories.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Lenses<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Batteries<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Tripods<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Computers with <\/span><a href="\&quot;https:\/\/artlist.io\/blog\/production-management-software\/\&quot;"><span style=\"font-weight: 400;\">production<\/span><\/a><span style=\"font-weight: 400;\"> and editing software<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Creative assets like <a href="\&quot;https:\/\/artlist.io\/stock-footage\&quot;" target=\"_blank\" rel=\"noopener\">stock footage<\/a>,\u00a0 <\/span><a href="\&quot;https:\/\/artlist.io\/blog\/artlist-teams\/\&quot;"><span style=\"font-weight: 400;\">licensed music<\/span><\/a><span style=\"font-weight: 400;\">, templates, presets and plugins<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Lights &amp; lighting equipment &#8211; Stands, diffusion, softboxes, etc.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Gimbal, dolly<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Audio recording gear<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Car or van<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Studio or office<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><a href="\&quot;https:\/\/artlist.io\/sign-up-team\/?utm_source=AL_blog&amp;utm_campaign=Buy_vs_Rent&amp;utm_medium=Top_Text_banner\&quot;" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-8347 size-full\" src="\&quot;https:\/\/artlist.io\/blog\/wp-content\/uploads\/2022\/09\/280722-Artlist-Teams-Intext-Blog-Banner-1.jpg\&quot;" alt=\"artlist teams banner\" width=\"850\" height=\"250\" srcset=\"https:\/\/new-blog.artlist.io\/blog\/wp-content\/uploads\/2022\/09\/280722-Artlist-Teams-Intext-Blog-Banner-1.jpg 850w, https:\ \ new-blog.artlist.io\ blog\ wp-content\ uploads\ 2022\ 09\ 280722-Artlist-Teams-Intext-Blog-Banner-1-300x88.jpg 300w, https:\ \ new-blog.artlist.io\ blog\ wp-content\ uploads\ 2022\ 09\ 280722-Artlist-Teams-Intext-Blog-Banner-1-768x226.jpg 768w\" sizes=\"(max-width: 850px) 100vw, 850px\" \ /><\/a><\/p>\n<h2><b>Pros and cons of buying video gear<\/b><\/h2>\n<h3><b>Pros<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Availability<\/b><span style=\"font-weight: 400;\">. If you are a content creator or a company shooting daily, buying a camera could be the best option. Also, if you want to test things or film more spontaneously, having your camera will make you shoot more.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Renting your gear.<\/b><span style=\"font-weight: 400;\"> If you buy and don&#8217;t shoot daily, you could make your equipment available for others, making passive income on those days you are not shooting.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Learning.<\/b><span style=\"font-weight: 400;\"> When you have your equipment, you shoot more. For example, if you have a <\/span><a href="\&quot;https:\/\/artlist.io\/blog\/mirrorless-vs-dslr\/\&quot;"><span style=\"font-weight: 400;\">hybrid camera<\/span><\/a><span style=\"font-weight: 400;\">, you could experiment and test different techniques, take pictures and take the camera with you when you travel. In the long term, the hours you have filmed will make you a better filmmaker.<\/span><\/li>\n<\/ul>\n<h3><b>Cons<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Price.<\/b><span style=\"font-weight: 400;\"> If you buy high-end equipment, you will invest a lot of money. This makes sense if you are getting that investment back, but renting per project could be a better option if you still need to get the clients.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Depreciation.<\/b><span style=\"font-weight: 400;\"> Technology loses its value as soon as you buy it. New models with new features are released yearly, making your purchase lose value compared with new models. Consider this if you plan on selling it years later. Otherwise, if you are not into this <\/span><i><span style=\"font-weight: 400;\">&#8216;get the latest piece of gear on the market&#8217;<\/span><\/i><span style=\"font-weight: 400;\"> fever, a good camera will give you good results for years if you know how to make the most of it. Lenses and other non-technological equipment are different. As someone once told me: <\/span><i><span style=\"font-weight: 400;\">&#8216;If you have to invest, invest in glass and iron&#8217;<\/span><\/i><span style=\"font-weight: 400;\"> (referring to lenses and grip equipment).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In general, if you are a content creator, freelancer or independent production company, buying some basic equipment could be a good idea, especially if you film every week. An affordable camera, a versatile lens, a laptop, a tripod and decent sound gear could be an excellent place to start. You can always rent for more advanced projects or big clients, but having the essential gear will make you more independent and ready for your next production.<\/span><\/p>\n<h2><b>Pros and cons of renting video gear<\/b><\/h2>\n<h3><b>Pros<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Price.<\/b><span style=\"font-weight: 400;\"> If you only need gear for a specific project, renting will be cheaper than buying. Unless you steadily use the same piece of equipment, you could rent for the days you need the material.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Versatility.<\/b><span style=\"font-weight: 400;\"> If you rent, you will have access to different cameras and lenses, and you can make the best choice for the project. It will make you more proficient with different setups, making you a more versatile filmmaker with good knowledge about other brands.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Insurance.<\/b><span style=\"font-weight: 400;\"> If something happens to the equipment you rent, you will be covered by the rental company&#8217;s insurance. You won&#8217;t have to worry about any accidental fault or damage to the equipment as you would if it&#8217;s your gear.<\/span><\/li>\n<\/ul>\n<h3><b>Cons<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Availability.<\/b><span style=\"font-weight: 400;\"> If you rely on rental companies, you may find that they don&#8217;t have the camera or lens you need for the next day.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cost<\/b><span style=\"font-weight: 400;\">. You may find that renting a camera for 10 days costs the same as buying it. In that case, you should consider buying it, especially for longer projects. Ultimately, it&#8217;s a matter of numbers and a business decision. Also, your time costs money. Every time you rent, you will have to go to the rental house twice unless they have a delivery service, which also costs money.<\/span><\/li>\n<\/ul>\n<h2>What kind of creator are you?<\/h2>\n<p><span style=\"font-weight: 400;\">For big projects, such as feature films or narrative series, renting will be the only option since every decision will depend on the director&#8217;s and DOP&#8217;s artistic choices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Production companies with a lot of gear could consider renting it out while not using it. It will give the company another source of income.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Freelance filmmakers could do the same if they don&#8217;t have a daily flow of clients or while on holiday, for example.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It could be a good idea for small video companies and freelance filmmakers to rent accessories, grip and lighting gear, etc. while keeping fundamental equipment for everyday needs.<\/span><\/p>\n<h2><b>Wrap up<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Like in every business, your financial situation and numbers will determine whether it&#8217;s better to rent or buy. In this context, emotionally attaching yourself to your equipment is not a good idea. Instead, consider it a resource to make your vision a reality.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are starting a production company, you are a freelancer, content creator, etc., you have probably been in the situation of deciding about buying vs. renting equipment. This guide will help with your decision.<\/p>\n","protected":false},"author":13,"featured_media":8500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[5],"tags":[88,168,128],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Buying vs. Renting Video Gear: What Should You Do? - Artlist Blog<\/title>\n<meta name=\"description\" content=\"If you are in the video creation business, buying or renting video gear is a question you&#039;ve probably faced. 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